The Studio · for Molly Roche
Home Set-up Your brand The machine Results This week’s posts ↗ Your leads ↗
Good morning, Molly.

—

Today
Your progress
Posts approved
0/12
Your updates
0/9
Studio builds
0/5
Why this compounds
A listingone shoot day
→
A film & a pagepublished forever
→
Buyersfind you
→
A closingon a named street
→
Proofa review, a sale
→
The next listingneighbours call you
↺

One listing pays for the next one’s audience. That bend-back arrow is the whole machine.

Set-up

Six connections make the machine yours. Four are quick; two we do together. Tap a pill when one is done — your dashboard updates everywhere.

Your Instagram

The machine publishes to your handle — @molly.roche.realtor. You keep the keys; posting happens by you or with your explicit OK.

See your new profile
Your voice — 45 minutes

Twelve questions, once. Every caption after it is written in your words, not ours.

See the questions
Your photo library

Which listings’ photos are yours to use. We verify rights before anything posts.

Your listing calendar

What’s coming in the next 60 days decides when film week runs.

Your Google profile

The shop window on the world’s biggest search engine. We run the fix with you — claim, clean, reviews.

Your client list

The market read goes to an audience nobody’s algorithm can take away. A simple export is enough to start.

Your brand

One look, one grade, and a bio that leads with your idea. Nothing changes until you say so.

Wardlow Group, @properties
✨ Top 1% Realtor | #1 Team in Downers Grove
💗 Luxury Expert | DuPage County
☀️ Moving clients into their next chapter
Molly Roche · The Wardlow Group, @properties
Know the town before you choose the house.
Downers Grove & the BNSF towns · #1 team here since 2012
Every listing gets a film.
↓ Which station fits your commute?
One palette, one grade

Every image through the same treatment. Nine posts from nine days read as one person. The palette is The Standard — ink, brass, paper.

Two typefaces

Playfair Display for headlines and numbers. Inter for everything else. Nothing else, anywhere.

Her face is the brand

This is a personal brand for a licensed agent — she appears, she speaks, reels are her. (The opposite of our CEC rule, on purpose.)

Results

What the machine has done, live — and what we start measuring as each connection lands.

—Posts published

from your queue

—Posts approved

ready to schedule

—Connections made

of 6 in Setup

—Leads on your desk

open your desk for names

Measured next
Google views

How many people see your profile each month — tracked once the profile is claimed.

Search rankings

Where you appear for the town questions — tracked from first publish.

Market-read audience

List size and opens, monthly — tracked from issue #1.

Film views

Every listing film’s reach — tracked per listing.

The machine

What to focus on right now, and the three weeks that launch it. Everything here is run day-to-day from your posts queue.

Focus
NowBook the voice session

45 minutes. It unlocks every caption in the queue.

Go →
NowApprove week one

Four posts, ready in the queue. Say yes or mark up.

Go →
LiveYour buyer page is live

Script B’s door — it captures straight to your desk.

Go →
NowMake a post in the Studio

Pick a photo, type the line, download all five sizes.

Go →
NowTry the Block Report

Type an address, print the one-pager. The promise you make in every post.

Go →
MonthlyPiece together the newsletter

The month's read, your posts and one question — assembled, not written from scratch.

Go →
Welcome · 1 of 4

This is your marketing machine.

Built around you, on real houses. The posts, the pages, the films, the follow-up — already made. Your job is small and specific; ours is everything else.

The rhythm · 2 of 4

It runs on a weekly rhythm.

Four posts a week, a monthly market read, and a full production day on every listing. Your time: about two hours a month, plus shoot days you already attend.

Your part · 3 of 4

You approve. We run.

Nothing publishes without your yes. You approve the week, show up on shoot day, and answer your DMs — the three things nobody can do for you.

Connect · 4 of 4

Connect six things and it goes live.

Your account, your photos, your calendar, your voice — the Setup screen shows exactly what’s needed and why. Most take minutes.